That was a great video, I'm not a Simple Plan fan, but that was a very well done, moving video.
It was a little distracting at the end, when you see that song is from an album titled "Still Not Getting Any", though.
It's a shame that that video probably won't get much airplay at all. Another band, Good Charlotte, put out a video about a year ago that dealt with suicide, most of the video being families sharing stories about a particular member of the family (brother, father, son, etc.) who killed themselves. The video ended with this woman talking about her son who killed himself in his car, she looks at the camera and says "he told me he was just going out for cigarettes. That was four years ago, I'm still waiting for him to come home". It was really moving, and every time I saw it on MTV, they cut that part out, because, I guess, they don't want to bum out all the 13 year olds watching TRL every night. If I can remember the name of that Good Charlotte song, I'll try to find the video.