Why Amazon thinks differently of India

Vikrant

Gold Member
Apr 20, 2013
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Amazon just upped the ante in India.

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Amazon entered China in 2004, but it hasn’t seen much success there with Alibaba, its Chinese competitor, dominating the e-commerce market. After its bad run in China, Bezos is going all in for India.

India has a population of 1.25 billion. Of these, 500 million, around 35 percent, are internet users. At a global scale, India is second only to China, which has 700 million users. More importantly, the yearly growth rate of internet users is highest in India; around six million users join every month. This makes India a very important market for internet giants. And Jeff Bezos, Amazon chief, is leaving no stone unturned for reaping benefits out of it.

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Why Amazon thinks differently of India and China
 
When all is said and done India like China appears to be following the Japanese development model. Even if Bezos gets in on the ground floor Amazon is a consumer driven retailer. Neither he nor his major competitors Costco and Walmart have had much luck in economies that use this kind of model.
 

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