- Sep 22, 2013
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The victory of the Philadelphia Eagles (NFL) in Super Bowl 52 over the Goliath-like New England Patriots marks the greatest upset in NFL history.
There should be some nice media-spotlights on Philly-area sports (collegiate and professional) --- e.g., Phillies (MLB), Flyers (NHL), Penn State football (NCAAF), Temple basketball (NCAAB), etc.
The University of Pennsylvania (UPenn) is a prestigious Ivy League school located in the Philadelphia area. UPenn stands out for its high-quality undergraduate education as well as its rather handsome NCAAF program. In fact, this year, UPenn Quakers (NCAAF) did relatively well in the Ivy League, coming in 4th overall but with a strong winning-record.
Will we see more national fanfare for Ivy League sports and UPenn Quaker football (and basketball)? Remember folks, that years and years ago, it was Ivy League sports that dominated the broadcasting/news landscape (i.e., the traditional and iconic annual Harvard-Yale football game).
While it's true that Harvard, Yale, and Dartmouth (arguably the three most 'prestigious' Ivy League schools) are located in New England (go Patriots!!), UPenn, Princeton, Columbia are located in the Middle-States --- Pennsylvania, New Jersey, New York (go Eagles!!).
So now that the Eagles have won their first-ever(!) Vince Lombardi trophy and prevented Brady's Patriots from winning their whopping 6th Lombardi trophy in the first year of the media-centric Trump Administration, people are curious about 'Philly-marketing' (and Philly markets!).
How will media shape fanfare?
What would President Trump say?
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As the Penn Quakers prepared to tackle the Princeton Tigers in an iconic Ivy League football game in the autumn of 2018, the Trump Administration was worried about anti-Western terrorism (e.g., ISIS) directed at media-spotlighted public events such as sports-events at prestigious American colleges/universities. The Eagles' astounding victory in Super Bowl 52 (over the Goliath-like New England Patriots) proved to bring in much business and media attention to the city of Philadelphia (a city of great pluralism and democracy symbolism). Ridley Scott wanted to now make a Hollywood (USA) film about the Penn Quakers starring Leo DiCaprio and Gal Gadot(!).
Of course, Philadelphia was no stranger to cultural festivity. Philadelphia was, after all, the city that saw the signing of the Declaration of Independence and the city where great multiculturalism mixed with impressive schools and sports-fanfare (e.g., Penn, Villanova, Penn State, Temple, Phillies). With the Eagles' victory, every Philly-sports team (professional) had achieved a championship title at least once. President Trump decided to use this momentous media attention to make a pro-capitalism statement about Philadelphia Cream Cheese --- "Philadelphians want to see the Penn Quakers win the Ivy League title, so we can all enjoy Grey Poupon gourmet Dijon-mustard and Philadelphia Cream Cheese!"
Yes, even God and Satan got in on the action. God charged one of his female angels (Elizabeth) to bring messages of good tidings and Christmas to Philadelphia, while Satan sent his red-haired temptation-muse/angel (Hester) to challenge Philadelphians with messages about capitalism-complexity and competition between ethnic groups in Little Italy and Chinatown (both Philadelphia business-districts). President Trump noted that the Eagles' victory would mean that people would focus on the purely market-profitable aspects of underdog-victories in the media-spotlight(!). Sales of Tom Hanks' film Philadelphia on Blu-ray disc went through the roof that Christmas.
So as the Penn Quakers tackled the Princeton Tigers in Philadelphia that autumn, and the Quakers and Tigers cheerleaders took the field, ready to cheer on Ivy League media flair, the Trump Administration began planning on the next market-impact created by some media-spotlighted event (if not the symbolic Super Bowl itself!). Would TV make Ivy League football once again very culturally-symbolic for all Americans? Would Ovaltine see a resurgence in popularity? These were the 'new generation capitalism' questions that both plagued and pierced U.S. President Donald Trump...
====
There should be some nice media-spotlights on Philly-area sports (collegiate and professional) --- e.g., Phillies (MLB), Flyers (NHL), Penn State football (NCAAF), Temple basketball (NCAAB), etc.
The University of Pennsylvania (UPenn) is a prestigious Ivy League school located in the Philadelphia area. UPenn stands out for its high-quality undergraduate education as well as its rather handsome NCAAF program. In fact, this year, UPenn Quakers (NCAAF) did relatively well in the Ivy League, coming in 4th overall but with a strong winning-record.
Will we see more national fanfare for Ivy League sports and UPenn Quaker football (and basketball)? Remember folks, that years and years ago, it was Ivy League sports that dominated the broadcasting/news landscape (i.e., the traditional and iconic annual Harvard-Yale football game).
While it's true that Harvard, Yale, and Dartmouth (arguably the three most 'prestigious' Ivy League schools) are located in New England (go Patriots!!), UPenn, Princeton, Columbia are located in the Middle-States --- Pennsylvania, New Jersey, New York (go Eagles!!).
So now that the Eagles have won their first-ever(!) Vince Lombardi trophy and prevented Brady's Patriots from winning their whopping 6th Lombardi trophy in the first year of the media-centric Trump Administration, people are curious about 'Philly-marketing' (and Philly markets!).
How will media shape fanfare?
What would President Trump say?
====
As the Penn Quakers prepared to tackle the Princeton Tigers in an iconic Ivy League football game in the autumn of 2018, the Trump Administration was worried about anti-Western terrorism (e.g., ISIS) directed at media-spotlighted public events such as sports-events at prestigious American colleges/universities. The Eagles' astounding victory in Super Bowl 52 (over the Goliath-like New England Patriots) proved to bring in much business and media attention to the city of Philadelphia (a city of great pluralism and democracy symbolism). Ridley Scott wanted to now make a Hollywood (USA) film about the Penn Quakers starring Leo DiCaprio and Gal Gadot(!).
Of course, Philadelphia was no stranger to cultural festivity. Philadelphia was, after all, the city that saw the signing of the Declaration of Independence and the city where great multiculturalism mixed with impressive schools and sports-fanfare (e.g., Penn, Villanova, Penn State, Temple, Phillies). With the Eagles' victory, every Philly-sports team (professional) had achieved a championship title at least once. President Trump decided to use this momentous media attention to make a pro-capitalism statement about Philadelphia Cream Cheese --- "Philadelphians want to see the Penn Quakers win the Ivy League title, so we can all enjoy Grey Poupon gourmet Dijon-mustard and Philadelphia Cream Cheese!"
Yes, even God and Satan got in on the action. God charged one of his female angels (Elizabeth) to bring messages of good tidings and Christmas to Philadelphia, while Satan sent his red-haired temptation-muse/angel (Hester) to challenge Philadelphians with messages about capitalism-complexity and competition between ethnic groups in Little Italy and Chinatown (both Philadelphia business-districts). President Trump noted that the Eagles' victory would mean that people would focus on the purely market-profitable aspects of underdog-victories in the media-spotlight(!). Sales of Tom Hanks' film Philadelphia on Blu-ray disc went through the roof that Christmas.
So as the Penn Quakers tackled the Princeton Tigers in Philadelphia that autumn, and the Quakers and Tigers cheerleaders took the field, ready to cheer on Ivy League media flair, the Trump Administration began planning on the next market-impact created by some media-spotlighted event (if not the symbolic Super Bowl itself!). Would TV make Ivy League football once again very culturally-symbolic for all Americans? Would Ovaltine see a resurgence in popularity? These were the 'new generation capitalism' questions that both plagued and pierced U.S. President Donald Trump...
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