What if two variables will be implemented in the calculations of an stock market enterprise: 1. The "Stability factor": This variable is considered to the profit-making ability of an enterprise at all. As long as it doesn´t make loss, an enterprise shows it´s ability to be a safe financial investment. 2. The "consument making factor": This variable is considered to the numbers of the employees, an enterprise is engaging. The more employees an enterprise has, the more consuments does it produce, what makes a better profit-gaining atmosphere at all.