Poll wars: Pew says Internet polls often 'more accurate,' candid, than phone surveys

Vigilante

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Mar 9, 2014
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Waiting on the Cowardly Dante!!
What I have been saying since I now look at all polls demographics!

A 20-year fight between pollsters over whether surveys conducted on the phone or over the Internet are best finally has an outcome: Online polls can be "more accurate" because people are more candid responding to a computer than a live voice in many cases.

Social interaction inherent in a telephone or in-person interview may also exert subtle pressures on respondents that affect how they answer questions. Respondents may feel a need to present themselves in a more positive light to an interviewer, leading to an overstatement of socially desirable behaviors and attitudes and an understatement of opinions and behaviors they fear would elicit disapproval from another person," Pew explained.

(Excerpt) Read more at washingtonexaminer.com ...
 

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