I thought everyone knew this already...
Study Says Movies Make You Liberal
January 2, 2014 by Mark Tapson
Conservatives have long known and complained that movies and television shows are shot through with overt progressive messages, although the Hollywood left downplays that concern as paranoid. But they may not be aware that even seemingly apolitical entertainment can contain subtle left-leaning messages, and those messages are effective at nudging audiences even conservatives to the left.
The science is settled. According to research published in the December edition of Social Science Quarterly, viewers who are not prepared to be critical about what they see onscreen are more likely to experience a temporary politically leftward shift when watching Hollywood movies with an underlying liberal message.
A team of political scientists at the University of Notre Dame set out to investigate the power of political messages in popular films. Dr. Todd Adkins, the lead author of the study Moving Pictures? Experimental Evidence of Cinematic Influence on Political Attitudes, wrote that: Media effects research has generally ignored the possibility that popular films can affect political attitudes, an omission he described as puzzling for two reasons:
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That concept is a no-brainer. The left has understood the power of film to sway audiences at least as far back as the Nazis. Lenin once said that for us, the cinema is the most important of the arts important, of course, in terms of propagating their agenda. Over the decades, the less culturally savvy conservatives increasingly ceded that arena to them; the result is that the left owns the culture, and whoever owns the culture dominates the political arena as well.
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The cultural battle is the critical one. Unless and until the right starts thinking in terms of waging a vigorous cultural campaign, we will continue to lose presidential elections. Winning that critical conflict requires that we get into the fray, understand and embrace pop culture, and commit to reclaiming it.
Study Says Movies Make You Liberal | FrontPage Magazine
Study Says Movies Make You Liberal
January 2, 2014 by Mark Tapson
Conservatives have long known and complained that movies and television shows are shot through with overt progressive messages, although the Hollywood left downplays that concern as paranoid. But they may not be aware that even seemingly apolitical entertainment can contain subtle left-leaning messages, and those messages are effective at nudging audiences even conservatives to the left.
The science is settled. According to research published in the December edition of Social Science Quarterly, viewers who are not prepared to be critical about what they see onscreen are more likely to experience a temporary politically leftward shift when watching Hollywood movies with an underlying liberal message.
A team of political scientists at the University of Notre Dame set out to investigate the power of political messages in popular films. Dr. Todd Adkins, the lead author of the study Moving Pictures? Experimental Evidence of Cinematic Influence on Political Attitudes, wrote that: Media effects research has generally ignored the possibility that popular films can affect political attitudes, an omission he described as puzzling for two reasons:
...
That concept is a no-brainer. The left has understood the power of film to sway audiences at least as far back as the Nazis. Lenin once said that for us, the cinema is the most important of the arts important, of course, in terms of propagating their agenda. Over the decades, the less culturally savvy conservatives increasingly ceded that arena to them; the result is that the left owns the culture, and whoever owns the culture dominates the political arena as well.
...
The cultural battle is the critical one. Unless and until the right starts thinking in terms of waging a vigorous cultural campaign, we will continue to lose presidential elections. Winning that critical conflict requires that we get into the fray, understand and embrace pop culture, and commit to reclaiming it.
Study Says Movies Make You Liberal | FrontPage Magazine
