That’s because Cheez Whiz isn’t cheese. It’s not really food either. edible chemicals aren’t food. My cat loves fresh baked muffins. I’ve ready articles that say cats won’t eat anything that isn’t protein. Really? My daughter has also a cat who loves fresh baking. I brought home a bag of fresh muffins from the bakery and he was leaping at the bag like it was salmon cat treats. His favourite muffins are lemon poppyseed. He also loves cranberry orange muffins from the local bakery. It’s bizarre.