Solar Energy Advocate, Actor Larry Hagman Honored By SolarWorld

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May 27, 2009
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Solar Energy Advocate, Actor Larry Hagman Honored By SolarWorld

Members of the SolarWorld team are paying tribute to Larry Hagman, a vocal advocate for solar energy in America and around the globe. Contrary to his popular image as ruthless oil baron J.R. Ewing on TV’s Dallas, Hagman owned one of the biggest private solar energy systems in the United States. He also participated in several philanthropic solar projects, including the electrification of hospitals in earthquake-ravaged Haiti. For SolarWorld, Hagman acted in numerous television advertisements in the U.S. and Europe.

“I have nothing more to do with oil. I am producing my own energy…solar energy,” Hagman proclaimed in one of the 10 television spots he made for SolarWorld in recent years. With the slogan “Shine, Baby, Shine!” Hagman played off the oil industry’s rally call, “Drill, baby, drill,” to promote solar technology.
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