Glensather
Gothic Vampires
I understand that to afford Obamacare, companies are going to have to cut back. But perhaps telling the public you're going to do it is a bad idea...
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SOURCES:
Papa John's, Applebee's And Others Pay Huge Price For Anti-Obamacare Politicking - Forbes
Anti-Obamacare rhetoric and restaurant Buzz | YouGov - BrandIndex
According to YouGov BrandIndex, a leading marketing survey that measures brand perception in the marketplace (called Buzz), Papa Johns had good reason for concern as the pizza chains brand identity has plummeted from a high of 32 on election day, to a remarkably low score of 4 among adults who have eaten at causal dining restaurants during the past month.
Whoops.
SOURCES:
Papa John's, Applebee's And Others Pay Huge Price For Anti-Obamacare Politicking - Forbes
Anti-Obamacare rhetoric and restaurant Buzz | YouGov - BrandIndex