Fox Losing Money on World Cup Without U.S. Team

[abu afak]

Serves this poorly run Sham of a Network right.
They lost all their pillars except Hannity to Molester problems.
When the USA didn't qualify.. it was curtains.
And people overall are starting to realize TV sports is a giant Jerkoff of fake excitement.

Fox Losing Money on World Cup Without U.S. Team
Network cuts production budget, resets advertisers’ expectations to soften the blow from the high-price rights deal
By Joe Flint and Suzanne Vranica
WSJ - July 11, 2018
Fox Losing Money on World Cup Without U.S. Team

For 21st Century Fox this year’s World Cup was essentially decided when the U.S. men’s team lost to Trinidad and Tobago last October, and so failed to qualify for the tournament for the first time since 1986.

Without a U.S. team, early World Cup rounds on Fox’s networks drew nearly a third fewer viewers than in 2014, and the company is now expected to lose money on the 2018 tournament, according to people familiar with the situation.

The ratings suggest that the growth in soccer’s popularity in the U.S. in recent years doesn’t translate to TV viewing unless the national team is involved. They also are a reminder that big-ticket sports media deals, seen as among the safer bets in a pay-TV industry buffeted by viewership fragmentation and cord-cutting, can carry risks.
Ratings for this year’s Winter Olympics were down, and the Super Bowl had its smallest audience in nearly a decade.
[......]​

`

 

[blastoff]

Hey, dipshit, it’s not Fox News Channel.

Go get yourself a nice ham sandwich and settle down.

 

[bodecea]

Serves this poorly run Sham of a Network right.
They lost all their pillars except Hannity to Molester problems.
When the USA didn't qualify.. it was curtains.
And people overall are starting to realize TV sports is a giant Jerkoff of fake excitement.

Fox Losing Money on World Cup Without U.S. Team
Network cuts production budget, resets advertisers’ expectations to soften the blow from the high-price rights deal
By Joe Flint and Suzanne Vranica
WSJ - July 11, 2018
Fox Losing Money on World Cup Without U.S. Team

For 21st Century Fox this year’s World Cup was essentially decided when the U.S. men’s team lost to Trinidad and Tobago last October, and so failed to qualify for the tournament for the first time since 1986.

Without a U.S. team, early World Cup rounds on Fox’s networks drew nearly a third fewer viewers than in 2014, and the company is now expected to lose money on the 2018 tournament, according to people familiar with the situation.

The ratings suggest that the growth in soccer’s popularity in the U.S. in recent years doesn’t translate to TV viewing unless the national team is involved. They also are a reminder that big-ticket sports media deals, seen as among the safer bets in a pay-TV industry buffeted by viewership fragmentation and cord-cutting, can carry risks.
Ratings for this year’s Winter Olympics were down, and the Super Bowl had its smallest audience in nearly a decade.
[......]​

`

Well. We've been watching. Sad about England but it was a good game.