Forbes Interview with Beck - It's about money

Discussion in 'Media' started by Political Junky, Apr 8, 2010.

  1. Political Junky
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    Political Junky Gold Member

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    Glenn Beck Inc - Forbes.com
    <excerpt>
    With a deadpan, Beck insists that he is not political: "I could give a flying crap about the political process." Making money, on the other hand, is to be taken very seriously, and controversy is its own coinage. "We're an entertainment company," Beck says. He has managed to monetize virtually everything that comes out of his mouth. He gets $13 million a year from print (books plus the ten-issue-a-year magazine Fusion). Radio brings in $10 million. Digital (including a newsletter, the ad-supported Glennbeck.com and merchandise) pulls in $4 million. Speaking and events are good for $3 million and television for $2 million. Over several days in mid-March Beck allowed a reporter to follow him through his multimedia incarnations, with one exception, his 5 p.m. daily show on Fox News, which attracts just under 3 million viewers. (FORBES has a relationship with that channel via Forbes on Fox.)
     
  2. G.T.
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    G.T. Diamond Member

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    Basically acknowledging that drumming up controversy equals dollar bills (ratings) for the Entertainment Company he works for. But anyone with more than 4 brain cells knew that's all he does already.
     
  3. ABikerSailor
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    ABikerSailor Platinum Member

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    Blech is also a conspiracy wingnut.
     
  4. Modbert
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    Modbert Daydream Believer Supporting Member

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    [ame=http://www.youtube.com/watch?v=TeXatquVqAc]YouTube - Naughty By Nature - Here Comes The Money[/ame]
     

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