Disir
Platinum Member
- Sep 30, 2011
- 28,003
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With a lot of things in life, there is a point where we have to let go and appreciate the fact that we had this ride at all. Many years ago, I shed tears over selling my beloved Virgin Records for $1 billion, which we needed to fight off British Airways’ Dirty Tricks campaign to try to put Virgin Atlantic out of business. Many tears are shed today, this time over Alaska Airlines’ decision to buy and now retire Virgin America.
It has a very different business model and sadly, it could not find a way to maintain its own brand and that of Virgin America.
Dear Virgin America
The big goodbye letter.
It has a very different business model and sadly, it could not find a way to maintain its own brand and that of Virgin America.
Dear Virgin America
The big goodbye letter.
