An Undecided Swing Voter

beretta304

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Aug 13, 2012
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Why on earth did Obama for America not show the video to its email subscribers? Why didn’t they even link to it, if it was so horrible? – And before you wonder: go to their donation page link, and it won’t show up there, either.

The answer? …Well, you just watched the video yourself, so you know the answer: the video is only horrible to Democratic base voters. Show it to an undecided swing voter, and there’s far too high a chance that he or she will pretty much agree with the sentiment. Which is something that Mitt Romney knows very well, which is why he smilingly encouraged the people who published the clip to publish the whole video. And it’s also something that Jim Messina knows very well; which is why he deliberately didn’t make the video easy to see and held off on the usual begging for five bucks that stereotypically infests Obama campaign ads. Bottom line: Obama for America is not going to use this incident to get more swing voters, although they certainly won’t mind if that happens (it won’t). What they’re apparently going to use this incident for is to shore up their own base.

Obama for America’s quiet, nervous, base repair efforts. | RedState
 
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